Main Street
Keeps Receipts.
Main Street
Majority
We're building America's first national small business influencer network — turning trusted voices on Main Street into a coordinated force for economic accountability and political change.
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The US Chamber and NFIB have spoken for small business long enough — and convinced everyone that Main Street is conservative. It isn't.
Today's small business owners have more in common with their customers than with corporate America. The same forces squeezing them from above are squeezing their customers from below. Main Street and the people it serves are in this together.
Main Street Action is building the infrastructure to prove it — recruiting and deploying small business owners as trusted economic messengers in battleground states: in local media, on social platforms, in the halls of power, and at the ballot box. These aren't spokespeople. They're neighbors, employers, and community anchors who make economic arguments land in ways no politician or pundit can.
battleground Plan 2026
Main Street Action is building a nationwide network of trusted small business owners who make economic arguments land where political messaging can't.
In the competitive districts that decide Congress, we deploy validator voices to shift opinion among the cross-pressured voters no other messenger can reach.
In the metro communities where Democratic margin is made or lost, we activate community-rooted small business owners as civic hubs—turning trusted neighborhood anchors into a turnout infrastructure that no outside operation can replicate.
Two tracks. One infrastructure. Built to compound across cycles.
US House: WI-03, IA-01, IA-02, IA-03, VA-02, MN-01, MN-02
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WI State Legislature: AD 30, AD51, AD53, AD61, AD85, AD89, AD92, SD17, SD05
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Governor: Wisconsin
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US House: WI-03, IA-01, IA-02, IA-03, VA-02, MN-01, MN-02 〰️ WI State Legislature: AD 30, AD51, AD53, AD61, AD85, AD89, AD92, SD17, SD05 〰️ Governor: Wisconsin 〰️
MSAction X Forward Majority
Main Street Action and Forward Majority are building the paid media infrastructure that turns validator credibility into electoral power. We recruit and develop trusted small business owners in key battleground districts, and Forward Majority puts them on screen— direct-to-camera, speaking in their own voice, to the voters who actually decide these races.
Watch the ad featuring Angie Boyd, an MSA member from Hampton Roads, VA—her healthcare ad reached 1.7 million voters with a 79% view-through rate.
Why Small Business?
They're the most trusted constituency in America that no one's tried to organize in earnest. They make affordability real. And they're rooted voices with real skin in the game.
Cross-partisan credibility — Main Street voices land with progressives, independents, and conservatives alike.
Built-in reach — They talk to hundreds of customers a week, manage venues perfect for meaningful convening, and nurture relationships with local media.
Hardwired urgency — They're living the policy impact on payroll, rent, healthcare, and community well-being.
But not every business owner starts in the same place. Some are ready to tell their story to a reporter. Some will host a candidate forum. Some will knock on doors. Some just need a reason to show up. That's why the Main Street Majority program meets validators where they are with a clear ladder of engagement that moves business owners from awareness to advocacy to action, at whatever pace fits their lives and their community.
In the News
We Fight Together
Trump’s agenda is steamrolling working families—slashing health care, gutting economic protections, and handing power to the ultra-rich. But there’s one thing standing in the way: an organized Main Street.
If you believe in the power of homegrown organizing to protect our democracy and our economy, register to vote below—make your voice count.